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A boxer in an adidas sports top throws a punch in a dim gym lit by red lights, a still from Honey’s adidas brand film.

Los Angeles commercials and brand films people
watch twice.

Excellent rating: read our Google reviews 5.0 on Google 24 reviews

Commercial production for spots, launch films and social cutdowns. Written, shot and finished by one crew.

Selected clients & production experience

  • Instagram
  • Toyota
  • PBS KIDS
  • FDA
  • Vevo
  • XPRIZE

Shot breakdown · adidas “Empower”

From the first sketch
to the final frame.

Every great shot starts with an idea. See how we bring ours to life.

One shot from adidas “Empower” in three stages: a handwritten note (“Back in the ring. Low light, one rim on the gloves. She looks at him, not at us. Wide, hold 4 sec.”), the pencil storyboard drawn from it, and the finished shot of a woman in boxing gloves facing her sparring partner in a dim ring.

  1. Someone in a knee brace sits beside a wheelchair, one hand on its wheel, in a dim room.
    Storyboard sketch of “The setback”

    0:53 The setback Wide · static

  2. A young woman in a blue polo crouches and talks with a bearded man in a cap at the gym.
    Storyboard sketch of “The plan”

    2:12 The plan Two-shot

  3. Close-up of a hand pressing on a knee in the gym.
    Storyboard sketch of “The work”

    2:23 The work Insert · knee

  4. A woman in boxing gloves squares up to a sparring partner in a chest protector in a dim, backlit ring.
    Storyboard sketch of “Back in the ring”

    3:02 Back in the ring Wide · low key

  5. Out of breath, a young woman bends forward with her hands on her knees outdoors.
    Storyboard sketch of “The finish”

    3:42 The finish Medium · push in

  6. The adidas logo in white on black.
    Storyboard sketch of the end card: the adidas three-bar mark in marker, centred in a dark frame.

    3:52 End card Logo · hold

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Recent spots and
brand films.

See all work

One shoot, cut for
every screen.

We frame for vertical on set, so the cutdowns never look like crops.

  • A boxer in an adidas sports top throws a punch in a dark gym lit by strip lights.

    16 by 9, 30-second cut:

    TV, CTV and YouTube

  • 1 by 1, 15-second cut:

    Feed and paid social

  • 4 by 5, 15-second cut:

    Instagram feed

  • 9 by 16, 6-second cut:

    Reels, TikTok, Shorts

5.0 from 24 Google reviews

Book a call with us.

Answer two quick questions and pick a time. We call you to talk through the approach, timeline and budget.

15-minute project call

With the Honey crew
No cost · No obligation

Step 3 of 5

What are we making? Commercial or ad

When do you need it? This month

Your call

What are we making?

When do you need it?

Pick a day

Jan 1 – 7

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Pacific time

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Thu, Jan 1 · Pick a time

Next: name, email, phone

Prefer to talk now? Call 213-315-6197

Excellent 5.0 on Google 24 reviews

“He knocked it
out of the park.”

Producers, founders and network teams on working with the Honey crew.

  • Client testimonial

    “…on multiple projects since 2018 – from medium and large sized live TEDx events, web videos, short films, and an Emmy Award winning PBS KIDS series.”

    Portrait of Jason S.
    Jason S. Director of Digital Video ContentPBS KIDS
    PBS KIDS logo
  • Rated 5 out of 5 Google review

    “He went above and beyond by helping with pre-production: assembling a production crew, thinking through the creative with us, and participating in location scouts.”

    Portrait of Dan B.
    Dan B. ProducerReingold
    Reingold logo
  • Rated 5 out of 5 Google review

    “They came out to capture The Hooley Plunge, and the highlight reel they put together truly nailed the vibe of the event.”

    Portrait of Cory McCagh
    Cory McCagh Event highlight reelThe Hooley Plunge
  • Rated 5 out of 5 Google review

    “…handled everything smoothly and professionally. The footage looked great.”

    Luke Jones Corporate interviewsWest Coast
  • Rated 5 out of 5 Google review

    “From pre-production through post the Honey Video team is excellent and reliable at all stages.”

    Portrait of Azellia Shapiro
    Azellia Shapiro Creative producerShort film, Relish Man
  • Rated 5 out of 5 Google review

    “From conception to editing he was there every step of the way, making sure that my vision was executed.”

    Portrait of Matthew Callahan
    Matthew Callahan Google review
  • Client testimonial

    “Quality of the video exceeded our expectations.”

    Portrait of Peter K.
    Peter K. Business OwnerSpark Expeditions
  • Rated 5 out of 5 Google review

    “My vision and specs were realized in a timely and professional manner.”

    Portrait of Lindsay Pross
    Lindsay Pross Google review
  • 5.0

    24 Google reviews

    Every one of Honey’s 24 Google reviews is five stars.

    Some quotes on this page are shortened.

    Read all reviews on Google

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Commercial and brand film FAQs

Something else on your mind?

Call 213-315-6197

How much does a commercial cost?

Most commercials start around $10,000–⁠$22,000; cast, locations and how many cutdowns you need move it most. After a 15-⁠minute call, we send a detailed estimate and flag the add-ons projects often need, so nothing surprises you later.

Price your own spot

How long does a 30-⁠second spot take?

Most 30-⁠second commercials take 3 to 6 weeks from concept to final delivery. The shoot itself usually takes 1 to 2 days; the rest goes to planning, editing, color grading, sound design and revisions. Bigger productions can take longer, and we can work to a rush schedule when your air date needs it.

Do you handle casting, locations and permits?

Yes. As a full-service commercial production company in Los Angeles, we handle casting, location scouting, film permits, crew and the production logistics. We take care of the details so you can focus on the creative.

Can you deliver broadcast files and social cutdowns?

Yes. We deliver your commercial formatted for broadcast TV, streaming and social media: the 30-⁠second spot, 15-⁠second cutdowns and vertical versions for Instagram, TikTok and YouTube, each made to that platform’s specs.

Do you write the concept and script?

Yes. We can develop your commercial from the ground up: the creative concept, treatment, script, storyboards and shot list. Already have an idea or a script? We’ll refine it with you and bring it to life.

Can you shoot our agency's creative?

Yes. We regularly produce commercials with creative agencies and in-house marketing teams. Bring us in as the full production team, or just for a director, DP and crew; we adapt to your workflow and stay true to your creative.

How many rounds of revisions are included?

It depends on the scope of your project, and your proposal sets out the number of revision rounds before we start. We build time for your feedback into post-production, and we can add more rounds if you need them.

Who owns the footage and usage rights?

You get the agreed usage rights to air and share your finished commercial once it’s paid in full. Raw footage, project files and licensing for music, talent and stock footage are set out in the production agreement, so every usage right is clear before production begins.

More video production services in Los Angeles

One crew, every format.

Commercials are one part of it. The same Los Angeles team plans, shoots and edits all of these.

Pitch us the spot in one sentence.

We will call back with a rough board and a ballpark budget.

A woman in a blue shirt and gold hoop earrings rides in an open convertible on a desert highway